Red Eye 2012

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ArtServe and Sponsors; Rick Case Fiat, Greater Fort Lauderdale Alliance, Gibraltar Bank and Jerry’s Artarama will deliver a multimedia event portraying a sense of the experimental and unconventional. Currently in its 7th year, the Red Eye will fuel the mind, body and soul. An innovative and exciting project that adds a twist to the conventional gallery exhibit, this is the only exhibit enmeshing gallery art with street art bringing attention to beauty in the eccentric and raising awareness to a new-age of artistic expression through dance, graffiti, music, fashion and installations as well as visual art. Forget that nervous little adjective “edgy”: Red Eye 2012 will wield a night that promises to leave you hyped, reflective, inspired, and completely stimulated!

“Red Eye is a spinoff of the Warhol world,” notes Byron Swart, the event founder and coordinator. “It’s overstimulation of the eye. As you walk through the spaces you confront so much that you’re often not sure if you’re a viewer or part of the installation. You’re constantly rubbing your eyes, taking a closer look, and experiencing something new and interesting. This is not your grandmother’s art exhibit.”

“Catering to the highly innovative, low brow and radical, the Red Eye is an energetic and creative concept offering artists in all artistic disciplines an open forum to express themselves.” commented Julia Andrews, ArtServe’s Curator.

ArtServe has been housed in the Fort Lauderdale branch library on Sunrise Blvd. for over 10 years, where it provides low-cost, shared office space to other nonprofit organizations, each with at least one cultural component. The Fort Lauderdale branch library location houses a multi-purpose facility that is provided at low rates to artists and nonprofit organizations. ArtServe’s scope of services has expanded and numerous programs have been added to meet the demands of the South Florida arts community. Through private and public funding, ArtServe has developed a series of programs aimed at strengthening and assisting local artists and nonprofit cultural groups in their business-related and marketing efforts. ArtServe has become a national model for other arts supporting organizations. &

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